SEO
What is Search Engine Optimisation
Written by Daniel Maddox
Dec 08, 16Do you offer people fantastic products or services online but finding it difficult for people finding your website? That is where SEO comes in. Here at iST Digital, we want to explain what SEO is as well as how we can help your business grow!
Search Engine Optimisation (SEO for short) is essentially the practice of making a website more helpful, trustworthy and relevant towards search engines such as Google to achieve maximum visibility in search. The main purpose of SEO is getting more exposure for your website.
Hundreds of thousands of people use the internet to find products or services each and every day, and it is our job to ensure that your site will rank in the top search engine listings relevant to your business.
SEO is essential for websites with services or products for the following reasons:
- The majority of search engine users are more likely to choose from the first five suggestions on the result page, so it is crucial that you get ranked as high as possible.
- SEO isn’t just about the search engines, but good SEO practices improve your website's user experience and usability.
- You will find that users trust search engines top rankings so if you have a good ranking, it will increase your websites trust.
- Having a top ranking web page will also improve your social media promotion. If you were to have a top ranking search, users would see this, trust your website and will most likely promote your page on sites such as Facebook, Twitter or LinkedIn to not only benefit you and your company but benefit others to getting to see what services and products you offer.
- SEO can put you ahead of your company’s competition. If two websites sell the same service or products, the website that is search engine optimised is more likely to have more customers and make more sales.
A lot of people get the wrong idea that having a great web design will get you on the first page of a Google search. Although you do need a well-designed website, you also need a website that is well optimised for search engines like Google, Yahoo and Bing. This is where we come in!
iST Digital is a top SEO Perth Company with over nine years’ experience in the field. With our team of SEO experts, we ensure we take a hands-on approach to making certain we become your best online specialists. We go over the current status of your website and business before we recommend a strategy that suits, that way we know and understand exactly what you require. In a nutshell, the more we can learn about you and your business, the more targeted and customised our marketing plan can be for you.
It is important for you to understand the major factors of SEO Optimisation and how you can benefit from it. SEO is only the beginning of your digital strategy. iST Digital will gladly be your online specialist, so if you would like to find out more information be sure to click the link here, or if you would like to get in contact with us on 9443 2221, our team of SEO experts will gladly help you create the most out of your web presence.
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